Hannover Messe 2020

20. to 24. April 2020

Extraordinary circumstances this year have prompted Phoenix Contact to venture an innovative trade fair concept: The virtual trade fair.
At the virtual trade fair, the Phoenix Contact Dialog Days, visitors have the opportunity to exchange information online with experts from Phoenix Contact on all topics and industries - and all this is free of charge!

Dialog Days
Phoenix Contact at the Hanover Fair 2020

We would like to thank all visitors, who look back on a successful Hannover Messe 2019 together with us. Our CTO Roland Bent has summarized the five exciting days of the fair for you, just have a look.

Phoenix Contact – your key partner for creative solutions in connection technology, electronics and automation on the journey to a smart world.

P.S.: The next Hannover Messe will take place from 12 - 16 April 2021.

Digitalization creates added value ─ Accompany us on our way to a smart world live from Hannover Messe

Be there live when our experts in the areas of building automation, electromobility, the process industry and control cabinet design showcase relevant solutions.

From connectivity and electronics, through to automation, our YouTube live streams show you exactly how digitalization creates added value.

Join us on the way to a smart world and make a note of the live streams you would like to participate in now.

Highlights 2020

Our highlights and focal points at Hannover Messe

Experience our wide variety of innovative products, solutions, software and services that complement your applications. Discover our innovative solutions for control cabinet manufacturing and how you can significantly reduce your workload by utilizing digital data.

Benefit from our digital marketplace for automation. Take advantage of our PLCnext Store to download innovative solutions for your applications. You can also upload your own apps to the Store and develop new digital business models.

Be inspired and discover the world of innovations at the following link.

Phoenix Contact booth at HM 19

Phoenix Contact booth at HM 19

Booth map

Find out more about our trade fair appearance in Hall 9, Booth F40. Have a look at the topics we will be presenting at Hannover Messe. Our booth layout plan will help you quickly find your way around.

Partner country Sweden

As is the case every year, this year's Hannover Messe focuses on a partner country. With Mexico as the partner country of the 2018 industrial fair, this year's trade fair will be accompanied by Sweden. The goal of focusing on Sweden this time around is to strengthen collaboration, innovation and digital transformation.

Phoenix Contact has been active in Sweden since 1963 and has a location in Huddinge in the Swedish province of Stockholm. Some 60 employees work at our subsidiary office, which was founded in 1981. Additional locations are in Malmö and Gothenburg.

Trade fair information on Hannover Messe

To help you find your way around and to find the Phoenix Contact booth in Hall 9 a little faster, a map of the Hannover Messe grounds has been included.

All other relevant information on the trade fair ─ such as opening hours, arriving by bus or train, hotels and other accommodation in Hannover ─ can be found on the official Hannover Messe website.

We also recommend installing the Hannover Messe app on your smartphone to ensure you are optimally prepared for visiting the trade fair. This app provides you with all relevant information on the trade fair at a glance.

A look back at Hannover Messe 2018

The Hannover Messe 2018 attracted 5,000 exhibitors and 210,000 visitors from around the world. Of these visitors, 30 percent were international trade professionals. Visitors showed particular interest in subjects such as Industrie 4.0, electromobility, future-oriented energy systems, and solutions for the future.

Phoenix Contact has already demonstrated some answers with innovative products and solutions: we are blazing the trail toward digitalized industry with our industrial communications solutions, electronic circuit breakers, stable WLAN for machine building, new technology for an open control platform, and industrial cloud solutions.

Phoenix Contact at the world's largest industrial trade fair

Phoenix Contact at the world's largest industrial trade fair

What is the Hannover Messe?

The Hannover Messe (HM) is the most important leading trade fair for international industry. It is based on several leading trade fairs on the key subjects of modern industry:

  • Integrated Automation, Motion & Drives: International leading trade fair for integrated automation, industrial IT, drive and fluid technology
  • Digital Factory: International leading trade fair for integrated processes and IT solutions
  • Energy: International leading trade fair for integrated energy systems and mobility
  • Industrial Supply: International leading trade fair for supplier solutions and light construction
  • Research and Technology: International leading trade fair for research, development and the transfer of technology

The leading trade fairs are oriented toward various technologies and areas of application. In 2018, the leading trade fairs Industrial Automation and MDA merged to create a new, annual event – Integrated Automation, Motion & Drives (IAMD). The IAMD covers the entire spectrum of industrial automation, IT, drive and fluid technology. This provides companies with a platform to showcase solutions for intelligent production processes. This turns the smart factory into a reality. Phoenix Contact is represented at the new leading trade fair in Hall 9.

The Phoenix Contact exhibition booth at the HM

Phoenix Contact at the Hannover Messe

Phoenix Contact has a special connection with the industrial trade fair, and not just due to its close physical proximity. The Blomberg-based company has been at each Hannover Messe with its technological innovations for 65 years.

Along with Siemens and Rittal, Phoenix Contact is now one of the largest exhibitors at the Hannover Messe. Our experts will be providing you with the latest information on the topics of automation and electrical engineering. They will be presenting you with future-ready solutions for the Industrie 4.0 era. With almost 100 years of experience, Phoenix Contact is already working on tomorrow's intelligent production today.

Our highlights from over 60 years of the Hannover Messe

Phoenix Contact exhibition booth in 1960

Phoenix Contact exhibition booth in 1960

Phoenix Contact and the Hannover Messe: A long friendship

Phoenix Contact has been represented at the Hannover Messe with technological innovations since 1953.
The world's largest exhibition represents the highlight of the business year: new products are presented to the public here for the first time.
The company has experienced very special highlights throughout the 65 or so years of the trade fair.

Hannover Messe Obama visit: Into the future with the Chancellor and President

Hannover Messe Obama visit: Into the future with the Chancellor and President

The USA was the partner country of the Hannover Messe in 2016. The US President at the time, Barack Obama, took this opportunity to visit Hanover. During the traditional tour of the trade fair with Chancellor Angela Merkel, he was shown outstanding technical innovations.

On this occasion, Frank Stührenberg and Jack Nehlig demonstrated the new electromobility fast charging plug to them at the Phoenix Contact booth. A special highlight: the DeLorean DMC-12 sports car from the film series "Back to the Future" was rebuilt to illustrate the subject of fast charging technology. President Obama was not only enthusiastic about the innovative charging technology. He also impressed the Chancellor and the Phoenix Contact CEO, Frank Stührenberg, with his film knowledge.

The history of the Hannover Messe

Inception of the Hannover Messe

The self-proclaimed motto of the largest industrial trade fair in the world is "Tradition and Innovation". It was established in 1947 as the "Hannover Export Fair 1947" under the banner of the German company Deutsche Messe- und Ausstellungs-AG, Hannover-Laatzen. After the Second World War, the new industrial trade fair was to provide a counterpoint to the Leipzig Trade Fair in the former GDR, and to emphasize the innovative power of West Germany.

Growing internationalization

As a venue for international contacts, the Hannover Messe quickly attracted attention from international guests. As early as 1950, there were exhibitors from ten different countries, one of these being the USA. Over the years, the trade fair has become increasingly international. The first Hannover Messe partner country was Brazil in 1980. Since then, companies of a different country have presented their products each year.

The Hannover Messe today

Today, the leading trade fair is the barometer for technological developments. The exhibition is currently dominated by subjects such as the Internet of Things, industrial digitalization, robotics and renewable energies. Over the next few years, numerous innovations for Industrie 4.0 – the digital industrial revolution – will be introduced and, naturally, will make their debut at the Hannover Messe (HM).